For our next theme display on the smaller table between new fiction and recent best sellers, I propose that we give a little promotional love to the romance genre. A well-chosen romance display could draw our patrons who routinely look for their next reads on our display tables to stop and consider some romance titles. This could be especially effective for our voracious readers who always are looking for something new. At the same time, regular romance readers who typically pass by the display tables and head straight for the romance shelves will likely stop to browse a display of their favorite and familiar genre and may then be enticed to check out the adjacent best seller tables.
Sign: Put a Little Love in Your Life
Titles for Display: Pull recent titles by popular romance authors, including books by some popular authors that fit the romance category but are cataloged under fiction, such as Susan Elizabeth Phillips. To highlight the full range of our collection, the display also should include relevant audiobooks, as this format is very popular with our patrons. Displayed DVDs could include Love, Rosie; The Longest Ride, and Brooklyn, alongside the book versions. Our classic film DVDs also should be scanned for romantic titles appropriate for the display.
Half-sheet flyers featuring some of the newest e-book and e-audio romance titles on Overdrive and directing patrons to Overdrive directions and the availability of tech appointments should be available on the display table, along with Hoopla bookmarks.
Rather than relegating romance to the first two weeks of February leading up to Valentines Day, this display featuring a popular genre would work well for spring. In addition to the display sign, a few artificial or paper flowers could be scattered among the display items for visual interest.
Great ideas! I like that you included flyers with other book formats. Full points!
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